Zulekha Hospital has been awarded as a Superbrand in UAE by Superbrands Middle East. The title has been conferred on the brand after a voting process across UAE and valuation of the brand’s contributions to the region.
To be voted as a Superbrand is a powerful endorsement and is evidence for existing and potential patrons, media, suppliers, investors and employees of each brand’s exceptional status. The Seal is highly recognizable and the customer survey panels conducted by Nielsen concluded that 74% of consumers prefer to buy products or services displaying the Superbrands Award seal.
Speaking of the honor, Managing Director Taher Shams states, “Being awarded the Superbrands Seal in UAE is an honor and testimony to our work over the years. We thank all our patrons and audience who have voted for us to be awarded with this Seal.”
The Superbrands organization is acclaimed worldwide as being the independent authority and arbiter of branding excellence and is committed to paying tribute to exceptional brands and promoting the discipline of branding. With over 2,000 leading brands in the UAE vying for the coveted Superbrands title, only forty-eight scored more than 80% of the total possible mark and were declared Superbrands by the Brand Council.